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Why study with us

The Master Degree Course faces the issue of the tourism-territorial system development by focusing at cultural heritage and cultural and creative enterprises as agents of sustainable, integrated and lasting development.

Cultural, social, economic and creative activities, initiatives and services linked to tourism-territorial development must increasingly seize the opportunities given from the current period of deep change in working models and lifestyles, and promote economic, cultural, social and landscape diversity and peculiarities.

It’s crucial to enhance tangible and intangible cultural heritage as a strategic asset for the development and innovation of traditional cultural and tourist circuits through the contextual development of cultural and creative industries, promoting the processes of mediatisation and digitization of resources.

The Course therefore aims to train Professionals with a highly interdisciplinary preparation in the cultural tourism sector, based on the enhancement of cultural heritage and creativity as development engines of the territorial and touristic system also with a view to sustainability, climate change effects and integration with the environmental and natural heritage.

Lessons will provide students with an innovative learning and training proposal, which combines theoretical preparation with applied teaching method also thanks to the laboratories and to the cooperation of external professionals.


Last update: 22/09/2023 15:20

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