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Oggetto:

INDUSTRIAL TOURISM AND BUSINESS CULTURE

Oggetto:

INDUSTRIAL TOURISM AND BUSINESS CULTURE

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Academic year 2022/2023

Course ID
STS0465
Teachers
Alessandro Bonadonna (Course owner)
Riccardo Beltramo (Course owner)
Degree course
Cultural Heritage and Creativity for tourism and territorial development
Year
1st year, 2nd year
Teaching period
Second semester
Type
Affine or integrative
Credits/Recognition
8
Course disciplinary sector (SSD)
SECS-P/13 - commodity science
Delivery
Traditional
Language
English
Attendance
Optional
Type of examination
Written
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Sommario del corso

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Course objectives

The objective of the course is to provide the students with an operative framework to successfully operate in Tourism. Specifically, the course will be developed around the opportunities to create a framework on how to manage the industrial tourism and the enterprise visits, on the basis of specific characteristics of the related business.

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Results of learning outcomes

Ability to read the tourism market opportunities.

Knowledge of the best practices in industrial tourism sector, with the presentation of practical cases of the multinational company that have operated in these markets for many years

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Program

1 - Tourism and Tourisms: definition and evolution
2 - Tourism trends and Industrial tourism
3 - Cultural heritage: concept
4 - Business culture and tourism:
4.1 - Nature and Landscape
4.2 - Handcraft and Industries
4.3 - Products
4.4 - Industrial archeology
4.5 - Enterprise museums
5 - How to manage an enterprise visit
6 - How to build a tourism product focused on industrial tourism
7 - Business visits
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Course delivery

The Course is articulated in hours of interactive lecture time and includes the development of practical simulations. Moreover, business visits will be organized.

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Learning assessment methods

The final exam will be provided in written form and articulated in open questions. The evaluation of the exam is expressed in 30/30.

Suggested readings and bibliography

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Necessary slides and documents will be uploaded in the MOODLE Platform



Enroll
  • Open
    Enrollment opening date
    01/09/2022 at 08:00
    Enrollment closing date
    30/06/2023 at 20:00
    Oggetto:
    Last update: 05/10/2022 11:50

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